Designing the Infrastructure for Sustainable Innovation

Build Innovation Systems

Create a repeatable framework for innovation that drives long-term growth. We help you design structures, processes, and cultures that support continuous idea generation. Make innovation a core part of how your business operates.

The DeepLaw™ Innovation System

I’m Cameron Powell, co-founder, with Gary Shuster, of DeepLaw.

I’ve been lucky enough to partner with the world’s most inventive person. I often joke that Gary overcame a background in sociology to become a peerless inventor. At last count, he had 255 patents to his name. But Gary is also an expert in patent law – a combination of talents as hard to find as a Heisman trophy winner and a Supreme Court justice inside the same body.*

What does that mean for inventors? Gary knows how to broaden any invention to maximize its patent’s scope in a way that fences out competitors, protects the technology’s future path of product development, and brings in licensable tech revenue from non-competitors. It even increases enterprise value, which also happens to be where my own background in the world of startups, investors, brand-building, and books and ideas comes in.

I’ve founded and advised several dozen startup companies on their product market fit positioning, brand story, and fundraising and IP strategies, and I’ve co-created with Gary a system that maximizes innovation and value.

DeepLaw – it’s innovation expertise creatively turbocharged by deep legal knowledge and our skillful use of safe, proprietary AI.

* There’s been one, to my knowledge. Byron “Whizzer” White, a Supreme Court justice from 1962 to 1993.

Expand Your Innovation’s Reach

Don’t limit your patent to a single use case. We help you extend your core invention to cover adjacent technologies, processes, and industries—maximizing its defensive strength and commercial potential.

Ready to start your project

Let’s talk about your creativity, your dreams, your strategy for getting where you’re dreaming of.